ATMA Expert Groups
ATMA Expert Groups comprise industry experts who monitor key issues, prepare position papers and consult the Managing Committee in respective areas of expertise.
Industry, Public & Economic Affairs (IPEA) Group
Key Areas
- Tracking the overall Economic, Industry & Sectoral trends in Auto & Tyre sectors (Global & Domestic)
- Research and consolidation of aggregated industry figures (Historical, Current & Projected)
- Drafting reports on Economy, Key sectors & Industry.
- Research on production, distribution, consumption and trade of the automobile tyres.
- Assessment of concerns and challenges being faced due to import and export of automotive tyres.
- Identify and research on top 10 export markets for automotive tyres.
- Relationship Management for smooth functioning of the industry with sectors having direct/indirect linkage – Tyre Dealers, Transporters, Customers, Importers, etc.
Convener: Mr. Nitish Bajaj, Vice President – Marketing, Ceat Ltd. nitish.bajaj@ceat.com
Co-Convener: Mr. Prashant Kumar, Director Sales & Marketing PLT, Continental India Ltd. prashant.kumar@conti.in
Members:
Mr. Rajesh Dahiya, Group Head-Sales, APMENA, Apollo Tyres Ltd., rajesh.dahiya@apollotyres.com
Mr. Anba Balu, Marketing Head, Birla Tyres anbazhagan_balu@birlatyre.com
Mr. Vaibhav Saraf, G M Sales & Marketing, vaibhav-saraf@bridgestone.co.in
Mr. Abhishek Pandey, Marketing Manager, Goodyear India Ltd. abhishek_pandey@goodyear.com
Mr. Vikram Malhotra, Director (Marketing & Sales), JK Tyre & Industries Ltd. malhotra@jkmail.com
Mr. Ajey Shiledar, Country Manager – Marketing, Michelin India Tyres Pvt. Ltd. ajey.shiledar@michelin.com
Mr. Rajat K. Nangia, Senior General Manager – Replacement Sales, MRF Ltd, rajatnangia.k@mrfmail.com
Mr. Mathan Babu, Vice President – Exports, TVS Srichakra Ltd. Mathan.B@tvstyres.com
Mr. Gaurav Mahajan, AGM – Sales Planning, Yokohama India Pvt. Ltd. g.mahajan@yokohama-india.com
Supply Chain & Resources (SCR) Group
Key Areas
- Analysis of the fair and sustainable supply of raw materials on short, medium & long term basis
- Conducting studies on the Import – Export scenario of raw materials
- Assessment of the challenges being faced due to the raw material supply
- Tracking the commodity price trends required for the industry
- Surveying the market as regards substitution of Raw Materials
Convener: Mr. Ashish Pandey, Vice President – Materials, JK Tyres & Industries Ltd. ashish@jkmail.com
Co-Convener: Mr. V. Natrajan, Head – Supply Chain, TVS Srichakra Ltd., natarajan.v@tvstyres.com
Members:
Mr. Pravin Tripathi, Head Global – Purchase, Apollo Tyres Ltd., pravin.tripathi@apollotyres.com
Mr. Sushil Bahilani, Head Procurement, Birla Tyres, sushil_bahilani@birlatyre.com
Mr. Navin Choubey, Sr. Dy. G M – Purchase, Bridgestone India Pvt. Ltd., navin-choubey@bridgestone.co.in
Mr. Roopesh R., Vice President – Procurement, Ceat Ltd., roopesh.r@ceat.com
Mr. Parul Bhatia, Purchase Manager (Raw Material), Continental India Ltd., parul.bhatia@conti.in
Mr. Tejpal Garhwal, Manager – Procurement Operations, Goodyear India Ltd., tejpal.garhwal@goodyear.com
Mr. Krishnamohan Nimmagadda, Zone Purchasing Manager, Michelin India Tyres Pvt. Ltd., krishnamohan.nimmagadda@michelin.com
Mr. Mohan Kurian, Vice President – Materials, MRF Ltd., mohan.kurian@mrfmail.com
Mr. Yoshio Hirose, Deputy Plant Head, Yokohama India Pvt. Ltd., yoshio.hirose@y-yokohama.com
Technology, Environment, Safety & Standards (TESS) Group
Key Areas
- Comprehensive promotion of 3R (reduce, reuse and recycle)
- Collaboration with Governments (domestic & foreign) and tyre related organizations concerning harmonization of safety regulations.
- Research and participation in environment related issues
- Tracing and Tracking Technology advancements (Global & Domestic)
- Encouragement for recycling & resource efficiency
- Plan & promote policies concerning tyre usage, road safety and environmental preservation
- Publication of ITTAC Year Book (standards for automobile tyres)
- Review and assessment of global standards & legislation impacting the Tyre Industry (Short, Medium & Long Term)
- Promote and advance the use of sustainable Transportation
- Promote and advance the use of nano-materials
Convener: Mr. P. K. Mohamed, Chief Advisor – Research & Technical, Apollo Tyres Ltd., pk.mohamed@apollotyres.com
Co-Convener: Mr. Venus Garg – Sr. Manager – Norms & Regulations, Michelin India Pvt. Ltd., venus_garg@michelin.com
Members:
Dr. Sarat Ghosh, Chief Technology Officer, Birla Tyres, sarat_ghosh@birlatyre.com
Mr. S. S. Gusain, Sr. Deputy General Manager, Training Center, Bridgestone India Pvt. Ltd., s-gusain@bridgestone.co.in
Mr. Tom Thomas, Executive Director (Technology & Projects), Ceat Ltd., tom.thomas@ceat.com
Mr. Zhong Ma, Director of Standards and Regulations APAC, Continental India Ltd., zhong.ma@conti.in
Mr. Rajiv Raghuwanshi, Plant Head-Quality & Technology, Goodyear India Ltd., rajiv_raghuwanshi@goodyear.com
Mr. V. K. Misra, Technical Director, J.K. Tyre & Industries Ltd., vkmisra@jkmail.com
Mr. Neeraj Gupta, Director – Norms and Regulations, Michelin India Pvt. Ltd., neeraj.gupta@michelin.com
Mr. P.J. Xavier, Executive Vice President R&D, MRF Ltd., xavier.pj@mrfmail.com
Mr. S Gopalakrishnan, Vice President – Corporate Strategy, TVS Srichakra Ltd., sgk@tvstyres.com
Mr. Yoshio Hirose, Deputy Plant Head, Yokohama India Pvt. Ltd., yoshio.hirose@y-yokohama.com
Government Affairs & Legislation (GAL) Group
Key Areas
- Govt./Trade Policies review (Excise, Customs, Tax, Budget, etc).
- Identification and analysis of measures that may be employed to safeguard the interests of the domestic industry in respect of trade legislations (ADD, Safeguard, Countervailing duties).
- Providing critical financial, legal and other related inputs for research reports (e.g. Tariff Commission, Competition Commission, etc).
- Tracking industry cost trends (in close functioning with the Supply Chain Group).
Convener: Mr. Nagaraja N., General Manager – GST and Excise, MRF Ltd. nagaraja.n@mrfmail.com
Co-convener: Mr. Shailendra Jindal, Head – Taxation, Goodyear India, shailendra_jindal@goodyear.com
Members:
Mr. Anil Chopra, Group Head – Corporate Accounts, Apollo Tyres Ltd., anil.chopra@apollotyres.com
Mr. Asim Bhattarcharya, Business Controller, Birla Tyres, asim.bhattacharya@kesoram.net
Ms. Vinita Puntambekar, Sr. Dy. General Manager – Taxation, Bridgestone India Pvt. Ltd., vinita-puntambekar@bridgestone.co.in
Ms. Shruti Joshi, Corporate Secretary, Ceat Ltd., shruti.joshi@ceat.com
Mr. Niranjan Pattnayak, Senior Manager – Indirect Tax, Continental India Ltd., niranjan.pattnayak@conti.in
Mr. Sanjeev Saxena, Vice President (Corporate Accounts), J.K. Tyres & Industries Ltd., ssaxena@jkmail.com
Ms. Nandita Khurana, Zone Head – Legal (AIM), Director – Public & Govt. Affairs, Michelin India Pvt. Ltd., nandita.khurana@michelin.com
Mr. Madhu Nainan, Vice President – Finance, MRF Ltd., madhu.nainan@mrfmail.com
Mr. K. V. Ganesh, President-Finance & CFO, TVS Srichakra Ltd, ganesh.kv@tvstyres.com
Mr. Ajay Gupta, General Manager, Yokohama India Pvt. Ltd., a.gupta@yokohama-india.com
Sub Group on Skill Development
Key Areas
- Monitoring the fast unfolding skilling ecosystem in the country
- Liaising with Rubber Skill Development Council (RSDC), the sector skill council, set up by All India Rubber Industries Association (AIRIA) & Automotive Tyre Manufacturers’ Association (ATMA) in collaboration with National Skill Development Corporation (NSDC)
- Undertaking projects that are offered by the Government for creating more skilled
manpower for the Tyre industry - Liaising with universities and engineering institutes for running courses to develop readily
employable workforce for tyre industry. - Conducting research and improving delivery mechanism for skilling and upskilling
professionals in the industry
Convener: Ms. Jyotsna Aswal, GM – HR & General Affairs, Yokohama India Pvt. Ltd. J.Aswal@yokohama-india.com
Co-Convener: Mr. Shivashish Dass, General Manager – HR & Admin, Bridgestone India Pvt. Ltd. shivashish-dass@bridgestone.co.in
Members
Ms. Harshita Pande, Group Head – HR , Apollo Tyres Ltd. Harshita.Pande@apollotyres.com
Ms. Ambita Sen, Birla Tyres, ambita.sen@kesoram.net
Mr. Vikas Shirke, Vice President – HR, Ceat Ltd., vikas.shrike@ceat.com
Mr. Ismail Jara, Head Human Relations, Continental India Ltd., ismail.jara@conti.in
Mr. Prakash Awasthi, Manager HR & Organizational Development, Goodyear India Ltd., prakash_awasthi@goodyear.com
Mr. Pradyumna Pandey, Asst. Vice President (HR), J.K. Tyres & Industries Ltd., pradyumna.pandey@jkmail.com
Ms. Rajesh Gupta, Director SP – Michelin India Pvt. Ltd., rajesh.gupta@michelin.com
Mr. Roy Joseph, VP – HR & Services, MRF Ltd., roy.joseph@mrfmail.com
Mr. K.N. Betraaj, General Manager – HR, TVS Srichakra Ltd. Betraaj.KN@tvstyres.com